SM

Insights into boosting Social Media engagement

Are you posting seemingly good content regularly, but lack the engagement you expected from your audience? Social media algorithms are tough to keep up with but the marketing strategies around them can always be improved on and adjusted, to keep on top of the game. More info

SEO

What is SEO and why do I need it?

If your first instinct is to go to Google when you want to learn or buy something, then you’ve most likely come across businesses that use SEO. Short for Search Engine Optimisation, SEO is an ongoing process aiming to improve the appearance and positioning of web pages in an organic search, the results that aren’t ads. More info

pantone colour of the year 2022

Pantone’s Colour of the Year 2022

Introducing Pantone’s Colour of the Year, Very Peri!

Pantone has recently announced the colour of 2022, a periwinkle shade said to display a ‘carefree confidence and a daring curiosity that animates our creative spirit.’ More info

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How can I grow my business with Email Marketing?

Are email campaigns really worth it?

With so many ways to communicate with customers through social media, advertising etc. email marketing may very well be at the bottom of your marketing priorities. However, statistics show that email campaigns are still here and have become an increasingly important part of a good strategy, with 78% of marketers seeing an increase in email engagement over the last 12 months. More info

Google-update

Google’s Page Experience Update: Are you prepared?

This November, Google announced further additions to the Page Experience update rolled out during the summer this year. The update was previously released for mobiles and in February 2022, the Page Experience ranking is coming to desktop which is scheduled to be completed by the following month. More info

Merronbrook website

Merronbrook’s new website launched

Austin Marketing has just completed and published an entirely new website for Merronbrook, a long-standing client and one of the South of England’s leading engineered timber frame, joist and truss manufacturers. Their previous website – which we designed and built in 2012 – needed an update to reflect the changes to their business and to bring it up to speed with all the latest technologies, browsers, etc. More info