Austin Marketing has just launched a new website for Liftec, one of our lift industry clients.

This will be the third website we produced for Liftec since the beginning of our long-standing relationship in 2010.

Apart from the three websites we produced, Austin Marketing has also helped back in 2010 with the brand refresh which included new logos and page layouts.

Liftec has a full website maintenance marketing contract with us which means that every few years of their website being live, we undertake a full refresh and redesign of the site and its content. This is to take into account evolving designs and technologies, and also ensuring the site is always up-to-date and fully functional.

Explainer videos are short online marketing videos used to explain your company’s product or service. Explainer videos are often placed on a landing page, on your website’s homepage, or on a prominent product page.

These types of videos have become extremely popular in the UK since around 2013, having started in the US some time before, and some sites boast of conversion rates increasing by as much as 144% after including an explainer video on their website. But how can that be? More info