The PANTONE® Colour Institute has been hard at work, identifying and forecasting the top seasonal colour trends. Choosing the colour of the year is far from a random selection, multiple factors are carefully considered, such as trend forecasts, colour psychology and colour consulting.
Ageless and enduring PANTONE 19-4052 Classic Blue brings a sense of peace and tranquillity. This seems fitting, as many of us are living in confusing and uncertain times. PANTONE 19-4052 Classic Blue embodies our ability to re-centre our thoughts, reflect and build resilience.
Representing humanity’s need for honesty and protection, PANTONE Classic Blue symbolises a calming and relatable colour, reassuring the return of a new day.
Throughout 2020 make sure look out for the colours influence in advertising, fashion, interior and industrial design!